4 Steps to Raising Narcissistic and Violent Children
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BUSINESS : MARKETING
While little is spoken of it, some children do physically assault their parents. • Try one of PsyBlog's ebooks, all written by Dr Jeremy Dean: Activate: How To Find Joy Again By Changing What You Do (NEW) The Anxiety Plan: 42 Strategies For Worry, Phobias, OCD and Panic Spark: 17 Steps That Will Boost Your Motivation For Anything
The Newest Burger At Sonic Blends The Beef With Mushrooms So You Eat Less Meat
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BUSINESS : MARKETING
Want people to eat a little less meat? Fill the burger with something else (that tastes as good). The menu at Sonic Drive-In–a fast food chain that launched in the 1950s, where some servers still deliver food on roller skates–contains the standard burgers and fries and milkshakes that it always has. But if you visit certain restaurants in August, you’ll also have the option of the Slinger: a beef burger that’s made partly with mushrooms.Read Full Story
Facebook to launch app for video creators later this year
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BUSINESS : MARKETING
Facebook's app will enable creators to add intros, outros and Snapchat-style frames to live and recorded videos produced through the app. Please visit Marketing Land for the full article.
Google now removing medical records from its search results
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BUSINESS : MARKETING
Google's content removal policy has been updated to include medical records. This goes on a very short list of content that Google will remove from search. The post Google now removing medical records from its search results appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
SearchCap: Google Posts live, Google purges medical records & search pics
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BUSINESS : MARKETING
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Posts live, Google purges medical records & search pics appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
SMX Advanced session: Mobile-First For The Advanced SEO
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BUSINESS : MARKETING
How can websites prepare for the mobile-first index? Columnist Greg Gifford recaps a session from SMX Advanced dealing with the impending rollout of Google's new index, which prioritizes mobile content over desktop. The post SMX Advanced session: Mobile-First For The Advanced SEO appeared first on... Please visit Search Engine Land for the full article.
A deep dive into online-to-in-store attribution
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BUSINESS : MARKETING
Columnist Michael Della Penna walks you through the various methodologies used to understand the impact of impressions on in-store visits and how they affect campaigns. Please visit Marketing Land for the full article.
Bipartisan support for some gun proposals, stark partisan divisions on many others
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BUSINESS : MARKETING
Republicans and Democrats find rare common ground on some gun policy proposals in the U.S., but there are sharp partisan differences on other issues.
Want To Be More Creative And Successful? Fight The Urge To Focus
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BUSINESS : MARKETING
A wandering mind can be an asset if you learn how to use it. In 1987, Mark Frauenfelder read an article in Whole Earth Review about the indie magazine revolution and thought to himself, “I’ve got to do a zine.” The next year, he and his wife started Boing Boing, a pop culture and technology publication. Frauenfelder was a mechanical engineer at the time; when Boing Boing launched in 1995 (first in print and then online), he kept his job in the disc-drive industry—and
Search in Pics: Google bathtub table, Bing lunchbox & YouTube stairs
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BUSINESS : MARKETING
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google bathtub table: Source: Instagram YouTube stair case with a strong... Please visit Search Engine Land for the full article.
How United Way Uses Social Media to Address Drastically Different Audiences
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As United Way of Miami-Dade’s one-person social media team, Shairy Gonzalez has to be nimble enough to address different audiences from day to day or even moment to moment. She might attend a fundraising event with corporate movers and shakers in the morning, and later get her hands dirty at a volunteer site in the afternoon. Gonzalez, who will speak at the upcoming Digital and Marketing Show in Miami, October 17-19, shared some examples of how she engages vastly different audiences on social me
How The Next Generation Of West Virginians Are Building A Way Out Of The State’s Coal Economy
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BUSINESS : MARKETING
A new documentary called From the Ashes aims to generate support for millennial entrepreneurs working to open up a new, clean energy focused economy. Shepherdstown, West Virginia, as Brandon Dennison is quick to tell me, “is nothing like the rest of the state.” It’s a small, quaint college town of around 3,500 students and 1,500 full-timers; the buildings lining the main corridor, German Street, date from the town’s founding in the 18th century, though the storefronts
The 10 Most Talked About Television Shows on Social Media
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BUSINESS : MARKETING
The Walking Dead was the most talked about television show on social media during the 2016-2017 season, according to recent research from Nielsen. Read the full article at MarketingProfs
Showtime’s “More Than T” Profiles 7 Transpeople Who Transcend That One Letter
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BUSINESS : MARKETING
In partnership with the MAC AIDS Fund, “Transparent” director Silas Howard takes an intimate look into the lives of transpeople in his doc “More Than T.” Since its inception in 1994, the MAC AIDS
The Changing Landscape Of Brand Language
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BUSINESS : MARKETING
Throughout history times of accelerated change have been accompanied by cries of things “coming to an end.” Before we had solid academic research on the subject, we were told social media would be the death of community and place-based interaction. Academia has found this is not the case as digital networks are reconstructing relationships in […]
Weekend Reading: “Powering Content” by Laura Busche
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BUSINESS : MARKETING
For the 128th episode of The Marketing Book Podcast, I interviewed Laura Busche, author of Powering Content: Building a Nonstop Content Marketing Machine. One of the biggest concerns of content marketers is their ability to produce enough content. In Powering Content, Laura Busche shows you how to scale the content production process with an emphasis […] The post Weekend Reading: “Powering Content” by Laura Busche appeared first on Marketing Insider Group.
Getting Collaboration Right in 2017
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BUSINESS : MARKETING
Collaboration has evolved. What used to involve getting a few people around a table to plan, and then sending them off into the field, has now become much more dynamic and sophisticated. Here's how you and your organization can get collaboration right in 2017. The post Getting Collaboration Right in 2017 appeared first on Marketing Insider Group.
Future Of B2B Marketing And Sales: 20 Experts Share Their 2017 Predictions
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BUSINESS : MARKETING
Here is a handful of predictions from leading B2B marketing and sales leaders to help you scale growth and drive revenue. The post Future Of B2B Marketing And Sales: 20 Experts Share Their 2017 Predictions appeared first on Radius.
Free 10-Minute Alternative To Pain Medication
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BUSINESS : MARKETING
The treatment also has no side effects. • Try one of PsyBlog's ebooks, all written by Dr Jeremy Dean: Activate: How To Find Joy Again By Changing What You Do (NEW) The Anxiety Plan: 42 Strategies For Worry, Phobias, OCD and Panic Spark: 17 Steps That Will Boost Your Motivation For Anything
Finn Partners Recognizes Pride Month
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BUSINESS : MARKETING
June is typically recognized as LGBTQ Pride Month because of the riots that took place in 1969 on June 28th at the Stonewall Inn in Greenwich Village. 
Must-Have Tech To Help You Scale Your Business
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BUSINESS : MARKETING
Whether skyrocketing or gradual, business growth can be one of the most exciting — and scary — times for an entrepreneur. In many ways, you’ve dreamt of the moment when you no longer have to deal with the headaches of …
Which Social Media Platforms Deserve Your Ad Dollars? (Part One)
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BUSINESS : MARKETING
Social media can seem foreign to many business owners, and the idea of spending valuable ad dollars on any social platform can be daunting. Each social channel offers advantages to advertising with them, but in the rapidly evolving social media landscape, it’s easy to get overwhelmed with your options.
58 graphics from my book - free to download and use
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BUSINESS : MARKETING
My book "Collaborating in a Social Era" contains over 70 graphics - illustrations, diagrams and models. The majority (58) of these are now free to download and use under a CC International 4.0 Attribution license (attribute to Oscar Berg oscarberg.net). Among these graphics you will find models such as:The Knowledge Worker Productivity Venn The Collaboration PyramidThe Five Principles of Collaborative CommunicationThe Knowledge Work Capability Framework The Long Tail of Information NeedsThe abo
Win Over Your Brand Audience Despite the Rise of Ad Blockers
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BUSINESS : MARKETING
A few years ago ad blockers began to emerge which has greatly impacted the number of visitors and subscribers on a brand website. Since Google has updated algorithm and new apps have emerged these important online relationships have dwindled. The good news is there are a few non-intrusive ways to encourage people to stay on … Read the Rest →
Three Ways to Manage Consumer & Shareholder Activism: Lessons from ExxonMobil
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Reading Time: 3 minutes The post Three Ways to Manage Consumer & Shareholder Activism: Lessons from ExxonMobil appeared first on SIMON MAINWARING.
You Can Expect What You Inspect
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BUSINESS : MARKETING
The things you care about you will pay attention to. That’s the point of this post. There is an old saying from the manufacturing and statistical process control world that says you can expect what you inspect. Which, if you have read Dr. Stephen Covey’s books, you may recognize this as one of his seven … Read the Rest →
3 commercial storytelling lessons that helped me sell more fiction books
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BUSINESS : MARKETING
I’ve started self-publishing 3 years (so 12 years ago in internet years) and failed abysmally. My goal was selling enough books so I could comfortably take home 1-2 grand each month by the end of the year. Mission: failed. I wrote stories no one was interested with covers no one clicked. Needless to say, I [...] The post 3 commercial storytelling lessons that helped me sell more fiction books appeared first on Marsdorian.com.
The digital workplace strategy and design methodology poster
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BUSINESS : MARKETING
Almost 6 months ago me and my co-author Henrik Gustafsson published the Swedish version of our book about digital workplaces, called "Den digitala arbetsplatsen" ("The digital workplace").When we started writing the book, our ambition was to provide a comprehensive yet straightforward and pragmatic methodology, from strategy to design, that organizations can use to create digital workplaces that truly empower coworkers. It is based on the tools and practices we have work with during a number of
27 Facts and 11 Conclusions About Collaboration
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BUSINESS : MARKETING
I have read a few reports and articles presenting findings from recent research on collaboration and picked up a number of facts about collaboration that I find interesting or useful. I hope you think so too.Compared to two decades ago, the time managers and employees spend on collaborative activities has ballooned by 50% or more. (1)20% to 35% of value-added collaborations typically come from only 3% to 5% of employees.(1)20% of organizational “stars” don’t contribute to the success of their co
Nine Winning Digital Marketing Strategies From The B2B World
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BUSINESS : MARKETING
Guest post by Cheryl Joy. According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. Spread over paid search, video marketing, social media and other online channels, digital is expected to account for more than 46% of all advertising in the next five years. But what does this mean […]
Why Facebook Marketing Matters
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BUSINESS : MARKETING
Focusing on a single traffic source is never wise. The good news, there are more ways to build leads, aprt from Google! Have you been reluctant to learn how to market your business on Facebook? Whether you’re an SEO who thinks search engine optimization and AdWords will carry the day, or a website owner who […] The post Why Facebook Marketing Matters appeared first on SEO Chat.
Monthly Industry Roundup: June 2017
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Location3 News: With May came one of our favorite days of the year as well as the launch of a new video blog series. On May 12, we made our way to A-Basin for Ski Day […] The post Monthly Industry Roundup: June 2017 appeared first on Location3 Media.
This Nike Ad Subtly, Respectfully Celebrates Pride Week
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BUSINESS : MARKETING
Watch Leiomy Maldonado vogue like nobody else can in Nike’s #BeTrue ad for Pride Week. WHAT: #BeTrue, a Nike ad that casts a spotlight on the undersung athleticism that goes into voguing.Read Full Story
Four Data-Driven Metrics for Managing Your Customer Experience
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BUSINESS : MARKETING
Guest post by Josh Brown. As business leaders try to adopt a more data-driven approach to their operations, they face a common challenge. While some areas of the company—like finance and inventory management—can easily be reduced to numbers, others aren’t as obvious. Take customer experience, for example. How can a company possibly reduce the emotions, interactions, […]
AMEX Avoids The Brand Trap; Delivers With NBA Draft Experience…
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BUSINESS : MARKETING
Many times brands fall into the trap of trying to shout too loud, and in doing so, they stray off course trying to find a consumer base that may or may not be right for them in a hyper competitive marketplace. It is easy to try and be many things to many people; it is […]
Should You Specialize in One Online Marketplace or All of Them?
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BUSINESS : MARKETING
Online marketplaces have taken over the internet. There are now dozens, if not hundreds of options for businesses (from one-man operations to major corporations) to list and sell products online, including headliners like eBay, Amazon, and Etsy. …
How to Make Your Content Stand Out in 2017: Three Expert Tips
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BUSINESS : MARKETING
Ever get the feeling that many of the digital marketing tactics effective in the past—even a year ago—no longer work as well as they used to? You’re not alone. Keyword research, solid on-page SEO, and sharing content across the most popular social networks is still essential. But those and other established digital marketing practices are […]
Are Smartphones “Hacking” Our Brains?
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BUSINESS : MARKETING
“Brain Hacking” what exactly does this mean? And how did we get here? During CBS’s “60 Minutes”, Anderson Cooper explored the idea that engineers are hired to program and build apps that make their users want to use them more and more. >>
Yoplait Bravely Tells Moms To Give Kids Sugar Because It Tastes Good
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BUSINESS : MARKETING
Trying to reverse its declining market share, Yoplait’s new campaign skips competing on health to focus on taste instead. The ad brings to life all the things moms are often criticized for – like breastfeeding in public or having kids later in life – and invites moms to “Do What Tastes Right” and forget about
Ethereum Launches Own 'Ether' Coin, With Millions Already Sold; A Plan for Generating Leads  and Sales
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BUSINESS : MARKETING
Names: CNN launches "Great Big Story"; If you can’t explain something in simple terms, you don’t understand it; Amazon Echo’s Huge Success Actually Bodes Well For Apple’s HomePod; 3 ways your company’s app can drive in-store purchases; What Big Brands Can Learn From The Challenges Of Marketing A Small Town; Elon Musk runs two huge companies by breaking his day into 5-minute slots; If you can’t